From MicroStrategist to mNAV.com: The Future of Bitcoin Treasury Insights

From MicroStrategist to mNAV.com: The Future of Bitcoin Treasury Insights
New name, new logo, same treasury company insights and tools.

We’re excited to announce that MicroStrategist is rebranding to mNAV.com — a dedicated data analysis and dashboard hub for investors and companies with accretive Bitcoin strategies.

Our mission is simple:

  1. Empower Bitcoin Treasury Companies to stack Bitcoin smarter and share their progress with investors using our market leading dashboards.
  2. Help you invest your money more wisely in this rapidly changing sector.

If you work at a treasury company and haven’t yet spoken with us, now is the perfect time.

Why the Shift to mNAV.com?

While we continue to refine and quantify the factors that drive the multiple of net asset value (mNAV) in Bitcoin Treasury Companies, the term itself captures the essence of what makes BTC-TCs so powerful.

And yes, we’re pretty excited to have landed such a premium domain (pun absolutely intended).

mNAV.com will be the central platform where investors and companies converge to understand — and act on — the future of Bitcoin treasuries.

Smarter Stacking Strategies:
Advisory That Moves the Needle

Through our research and collaboration with some of the most innovative BTC-TCs — public, private, and pre-IPO — we’ve uncovered the playbook for stacking strategies that truly move the needle.

We’re helping leadership teams evaluate, optimise, and execute treasury strategies that maximise mNAV, boost BTC Yield, and support sustainable share price growth for the long term.

If you’re a treasury company considering your next steps, reach out — we’d love to discuss how we can support your journey by showcasing your progress with style and clarity, as well as optimising your stacking plan to ensure you continue to grow for the long term.

Dashboards That Do More Than Just Look Great

Working with Alexandre and his brilliant team at Capital B, we launched their investor KPI dashboard — and the response from shareholders has been incredible.

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We’re now building dashboards for many leading and up-and-coming treasury companies. Paired with our advisory services, these dashboards aren’t just pretty charts — they’re powerful tools for demonstrating accretive strategy and investor alignment.

Live Charts, Real Insights

You’ve seen the charts on our X feed. Soon, you’ll be able to interact with them live. We wanted to have a solid foundation of top treasury company data to build our charts on first, and that work is almost complete.

We’re building real-time dashboards, and our PRO members will be the first to access them on mNAV.com. Thank you for your patience — we think you’ll agree it’s worth the wait.

A New Home for the Blog & Tools

This blog continues as the mNAV Insights Blog at insights.mnav.com

The tools from MicroStrategist remain available, but they’ll soon migrate to the new mNAV.com platform, which will become our primary home.

The Road Ahead: Building the ultimate hub for Bitcoin Treasury strategy, growth, and investor alignment

This rebrand marks an exciting new chapter for us and the entire space.
With mNAV.com, we’re creating a hub that empowers investors and companies to navigate the Bitcoin treasury space with clarity and confidence.

This work is our small contribution to accelerating Bitcoin adoption across the globe - and that is a very meaningful thing to work on. If you want to contribute somehow, please let us know.

Thank you for being part of this journey with us. The best is yet to come.

Jørgen, Marty, and Owen

mNAV.com / mNAV Ltd